2010外销员外贸外语：调查报告示例相关的句型

2010外销员外贸外语：调查报告示例相关的句型

句型总结

●　 广告的目标 #

1. Our main goal is to establish brand awareness among our target audience.

#

2. Our main purpose is to establish brand awareness among our target audience.

#

3. The main objective is to establish brand awareness among our target audience.

#

本段的关键在于清楚地表明公司的目标，同时下文即可循着这个主题发展。"Main goal", "main purpose", "main objective",都是指‘主要的目标’。

●　 调查的数据

#

1. According to my figures, of the working women we polled, 50%said they read at least one of the top-five selling women's magazinesin Taiwan. #

2. The numbers we have show that of the working women we polled,50% said they read at least one of the top-five selling women'smagazines in Taiwan.

#

3. As the facts prove, of the working women who responded to ourpoll, 50% read one of Taiwan's top-five selling women's magazines.

#

说明调查的结果，并作为下文结论的根据。关键词为"figures"、"numbers"和"facts"等。

#

●　 依调查判断

1. If you'll take a look at this chart, the best media mix, then, would be a combination of TV and magazine ads. #

2. By looking at the chart you can see that the best media mix would be a combination of TV and magazine ads. #

3. As you can tell by the chart, the best media mix would be a combination of TV and magazine ads. #

根据调查结果提出方案时，通常会以图表作解释。请与会者看图表时可使用"if"句型，但它不是假设语气，而是一种客气的说法。 #

●　 下结论 #

1. To conclude, even though our target audience is clearly defined, introducing a new product is always a gamble.

2. In summary, even though we have defined our target audience, introducing a new product is always a gamble.

3. I've shown you how to reach our target audience, yet I also think introducing a new product is always a gamble. #

在最后一段可略述个人对此活动的观感，并简单扼要的下结论。"To conclude"，"in summary"或"I think"都是做结论的实用词汇。